Since 2017, formate studio has been implementing projects of various profiles, combining art, technology and design: from multimedia installations to the opening ceremonies of global events. Creative approaches and innovative methods allow the team to build a special connection with the audience. Its main project is the NUR Festival, which has been held in Kazan for five years. Through it, formate shows the limitless possibilities of multimedia art and unites creative industry specialists from all over the world.
“Digital Memory” is an experience of returning to oneself, an opportunity not just to remember, but to live anew, to give an emotional imprint a new life in the light of modern technology.
The installation invites the viewer into a space where technology becomes a mediator of memory, a delicate guide to what was once experienced but slipped away in the noise of everyday life. There is no direct speech here - instead there are images, associations, sensations that resonate somewhere deep inside.
The circus turns into a living embodiment of Yandex Disk - a space where the digital takes shape and memory becomes architecture.
Kazan State Circus
Millennium Square, 2
